Are You Visible?

posted on November 7, 2006


If you don’t regularly exhibit some evidence of your existence people will quickly wonder whether or not you’re still around.
 
In the last few weeks I’ve had an awful lot of conversations with people asking if I’d seen this person or that person. In most cases it had only been a few months since either of us had seen the people in question. The good news for these folks is that at least people were still thinking about them. That’s much better than the alternative.
 
If you have people like this in your network I suggest you do as I did. Pick up the phone and call them. There’s almost always a reason why they haven’t been as visible. This is a great opportunity to find out why. They may have had some recent successes that have just kept them too busy. Other times there might be a problem that you can help them with, or at least refer them to someone who can.
 
You have to find your own ways of remaining visible. You might not have as much time to attend all of the networking events you once did, but it’s important to let your existing contacts know that you’re still alive and kicking.
 
Here are some ideas:
  • Write a regular blog to keep people abreast of what’s happening in your life.
  • Send out a newsletter with useful tips and tricks. (subscribe to my newsletter)
  • E-mail or mail a quarterly update to your database.
  • Make it a practice to occasionally call or send a note or e-mail to your contacts.
  • Regularly attend events so that you’re seen frequently.
  • Use tools like LinkedIn or Plaxo to update your network.
It really doesn’t matter what you do. You just need to do something to remain visible.
 
Happy networking!
 
Scott Ingram
NetworkInAustin.com

Author: Scott Ingram

Categories: Business Advice, Business Networking, Networking Tips, Scott Ingram