As if we still need convincing...

posted on August 20, 2010

So, maybe you've heard these six reasons before. Perhaps you've offered some of the half-dozen to your leadership team, your fellow managers, your employees already.

Or by chance, some of the following reasons it pays to boost employee engagement are new for you and your organization.

Employee engagement directly increases engagement by your customers, clients, and/or patients. They prefer to be engaged by those who serve them. Engaged employees are more engaging. The results: increased loyalty, more referrals, better business from those customers.

Employee engagement directly increases employee satisfaction. While I hope you'll remember that satisfaction and engagement are not synonyms, please also remember that the employee who is engaged will more likely be satisfied by her job, her workplace, and her company. The results are increased employee retention and money savings.

Employee engagement directly increases greater employee pride. Psychologically and emotionally, individuals are proud of what they engage in, proud of where they put their efforts. That pride emanates to the overall workplace, and such a workplace attracts employee candidates. The results are easier, faster and more effective recruitment of real talent into the business.

Employee engagement directly increases performance improvement. Engagement is a focus effort by an employee. As he focuses on the task or function in which he's engaged, he automatically evaluates the work process and his performance. The results are continuous efforts to improve the adapt the process and improve performance to make the engagement even more satisfying.

Employee engagement directly increases business recognition throughout community, market, and industry. Your community readily sees customer satisfaction, employee pride and satisfaction, and improving performance surrounding a business. Your market, whether local or nationwide, clearly observes these success factors. Your industry is aware of its member business thriving in these areas. The results of the recognitions are recurrent motivators for more satisfaction, pride and improved performance.

Employee engagement directly increases creativity, innovation, ideation. These generally make the business better. These are part and parcel of the performance improvement above. Engagement is rarely a routine performance. Because engagement appeals to one's interest, it tempts her to look from different angles and to see new opportunities. The results are benefits to process, procedure, and production.

These half-dozen eggs deserve to be in one basket because they are valid and valuable reasons to invest time, energy, and effort to increase and improve your business's employee engagement.

If interested on ways to make it happen, click here.

Author: Tim Wright

Categories: Business, Management

Tags: employee engagement, performance improvement