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Member Blog Posts in "consulting"
Exploring a Sea of Business Software Options
posted on March 9, 2010
To find software that meets YOUR unique business needs (don't settle for less), below are a few common software search (aka Solution Exploration) approaches: (I’ll expand on solution exploring, and list additional steps and resources in later posts) Internet searches Inquire with like-kind businesses Submit online form requests for information (possibly in the form of an RFI) Trade publications Word-of-mouth referrals (often your Trusted Advisor, CPA) Direct source – i.e. Read more »
Author: Keith German
Speaking engagement #4
posted on February 24, 2010
Let's take a quick look at the most prominent presentation tool used today: Power Point. Read more »
Author: Tim Wright
Find Software, Tips for Buyers | Multi-part Series: Needs Analysis
posted on February 17, 2010
Internal Discovery: Needs Analysis First, discovery is both internal and external. Unfortunately, many businesses short-cut the internal work and open themselves up to vendors much too early. Two common reasons for this are – “we’re just fact finding” and “we just don’t know what questions to ask or even where to begin looking.” This direct contact with product vendors, however, means marketing packets, wordy emails, relentless phone calls, demos, and much more – they know who you are and have entered you into their database. Read more »
Author: Keith German
Find Software, Tips for Buyers | Multi-part Series: Needs Analysis
posted on February 17, 2010
Internal Discovery: Needs Analysis First, discovery is both internal and external. Unfortunately, many businesses short-cut the internal work and open themselves up to vendors much too early. Two common reasons for this are – “we’re just fact finding” and “we just don’t know what questions to ask or even where to begin looking.” This direct contact with product vendors, however, means marketing packets, wordy emails, relentless phone calls, demos, and much more – they know who you are and have entered you into their database. Read more »
Author: Keith German
Case Study – Solopreneur considering CRM software
posted on February 4, 2010
What happens when you make it public that your business is looking for software? CASE STUDY I recently came across one of those “I’m looking for…any suggestions?” inquiries from a solopreneur considering CRM software (direct source reference intentionally omitted). Instead, I’ve pasted below selective parts of the originating inquiry and then in my following analysis I’ve included some handpicked comments that were given in response. Read more »
Author: Keith German
Case Study – Solopreneur considering CRM software
posted on February 4, 2010
What happens when you make it public that your business is looking for software? CASE STUDY I recently came across one of those “I’m looking for…any suggestions?” inquiries from a solopreneur considering CRM software (direct source reference intentionally omitted). Instead, I’ve pasted below selective parts of the originating inquiry and then in my following analysis I’ve included some handpicked comments that were given in response. Read more »
Author: Keith German
So You Want To Be on the Google Map: Step# 1 in a Series
posted on January 28, 2010
Every Business Owner needs to understand the power of Google. One of the most powerful Google tools right now is the Google Business Listing.Have you noticed that when you type in a search query for anything in Google, Yahoo or Bing, a Map with little push-pins pop’s up?In Google – that is the Google Map, or 7-Pack. It’s a pretty powerful place to be.The Google 7-Pack not only shows up above the “organic” or “natural” search results, but it has a higher click rate than the Google Adwords (Ad’s surrounding it). Read more »
Author: TechJane
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